REI Promo Codes 2025

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About REI

"Top Brand Gear, Expert Advice." That's the motto of REI. REI stands for "Recreational Equipment, Inc." - an American consumer's cooperative that sells outdoor recreation gear and sporting goods. Selling their wares in over a hundred stores in twenty states, through their mail order catalogue and via the internet, REI is committed to making available the highest quality outerwear and gear to the outdoorsy crowd. REI sells high quality camping, hiking, climbing, cycling, paddling, skiing gear, and apparel. In 1938, avid hikers and outdoor activity enthusiasts Lloyd and Mary Anderson decided to put their heads together and develop a place where like-minded individuals could come and discuss climbing and maybe even dabble in some exchange of equipment and advice. They decided to set up a cooperative to help other outdoor enthusiasts get high quality climbing equipment at reasonable prices, and REI was born. Even as late as the 1970's, REI had "co-op" in its title, indicating that its primary focus was the establishment of reasonable market prices and availability of goods and services to any serious climber, backpacker, or mountaineer who might be interested. Towards the 1980's, noticing that there was an opportunity to grow and expand their business while at the same time providing the kinds of goods and services they were known for, the Andersons expanded their catalog of available merchandise to family camping, kayaking, bicycling, and other outdoor sporting activities. REI also added a line of apparel they call "sport casual."

The company is, to this day, a cooperative that provides services to its members, keeping the spirit of the original concept alive and well. In addition to the cooperative aspect of the company, REI also solicits and appreciates business from the general public, even if they are non-members. Today, REI is a full-service retailer featuring a fully operational website and free delivery of merchandise to the store that is nearest the consumer. REI is not known to be a low price retailer so much as a full-scale operation committed to bringing the best value and convenience to its customer base. Regional stores also provide services to the surrounding community such as free clinics in outdoor topics and the organization of short trips from the stores to local hiking grounds and local bike paths.  They also support local efforts to save the environment and provide free meeting space for groups interested in conservation efforts in their surrounding communities as well as to those individuals who are looking to organize yearly outdoor service opportunities.

For a one time only fee of $20, anyone is granted membership into the coop. At the end of the fiscal year, the member receives a cash back check of up to 10% of the amount that member spent on regular priced items in the store, online, and via the company's mail order catalogue. The check remains valid for two years after it has been issued and can be used by that member as credit for further purchases, or even redeemed for cash or check during certain time windows of the following year. Members are also eligible to purchase used, returned, or damaged goods at steep discounts. Members of the REI cooperative also receive benefits such as discounts on rentals of equipment, shop services, rock wall classes, and access to locations that feature a rock climbing apparatus.

Even though REI sells brand name merchandise from other companies and makes most of its money from those sales, the company also sells and designs its own private brand merchandise that is released under the REI brand or under the name Novara. Its products are valuable and durable. The products made and sold by REI undergo testing that is designed to specifically simulate outdoor conditions. Knowing that their clientele, both members of the cooperative and otherwise, are buying the products for use in their outdoor lifestyle, REI is committed to offering the highest quality products given the environment its clientele is likely to subject the products to. REI is committed to being the outdoor sports authority for equipment and apparel.

The website is user friendly and very sensibly laid out. A consumer looking for a particular product needn't look very far for the brands, the gear, the clothing, and the footwear that interest them. At the online gear shop a consumer can find camping and hiking gear as well as gear for climbing, cycling, fitness, outdoor lifestyles, paddling, or travel. The snow shop can provide all the consumer needs for alpine skiing, cross-country skiing, snowboarding, alpine skis, alpine ski boots, alpine ski bindings, alpine ski poles, ski helmets, ski goggles, ski packs and bags, ski accessories, men's ski clothing, women's ski clothing, kid's ski clothing, ski racks, avalanche safety gear, alpine skiing library, sleds, sunglasses, sunscreen, and snowshoeing. Got an REI coupon you are looking to redeem?  Check out the Top Gear categories you could redeem that coupon for: backpacks, bikes, books, maps, and DVDs, car racks, dog gear, electronics, gift cards, GPS, jackets, luggage and day bags, REI sale and clearance, sleeping bags, strollers and bike trailers, sunglasses, tents, watches. Going camping?  You'll need tents and shelters, backpacks, camp furniture, water, lighting, gadgets, electronics, stoves, camp kitchen gear, trekking poles, dog gear and a camping library.

Using REI Promotion Codes

REI offers discounts and special offers through both text links and banners as well as coupons and promotion codes. If you see an offer on promotioncode.org associated with a text link--the offer will say "Click to Redeem", simply click the link and make your purchase through the window that opens on the REI web site. The discount or offer will appear upon checkout if your purchase qualifies. If the offer is associated with a coupon or promotion code, simply click on the code and shop through the page that opens on the REI website. Enter the code at checkout to see the updated discount price or free shipping offer if your purchase qualifies.

Codes that appear on promotioncode.org as Staff Picks (those stamped with a Staff Pick yellow badge, as opposed to blue Community-Submitted badge) have been provided to us directly by REI. Other codes may be submitted by our community of users as with any electronic bulletin board. Because of the volume of these user-submitted codes, they are not tested, nor guaranteed to be valid by promotioncode.org. These codes appear with a blue "Community-Submitted" tag. Be sure to read any comments associated with such codes before trying to use them. You may also encounter offers that are labeled "Expired". These are codes or other offers for REI which have previously expired, or which our community of users has voted down over time although they might still be valid.